This is what the Internet of Partners is all about.
I’ll show my age here – I collect vinyl records. Whilst listening to Rick Wakeman’s Journey to the Centre of the Earth last week (it is an original pressing vinyl from the 1970s), the opening lyrics of Narration 6 ("Cumulus clouds formed heavily in the south, like huge wool packs heaped up in picturesque disorder. Under the influence of the breezes they merged together, growing darker, forming a single menacing mass") caused me to think, what is the collective name for a group of clouds?
So I searched the internet, and was disappointed to find out it is “A GATHERING” – not a very impressive collective noun, I mean it is no ‘murder of crows’ or ‘ostentation of peacocks’. So I asked my good friend and Cloud Evangelist, Stephen Parker, and he offered a great alternative, which I like, “A Storm of Clouds”.
Where am I going with this you might ask?
Put simply, I firmly believe that the age of the Cloud has yet to really take hold within mainstream computing, but I can see it coming. Just as a drought stricken farmer can see the rains coming when he sees the storm front build.
What is going to drive it? The Internet of Partners. What is the Internet of Partners? It is the interconnected web of partners collaborating across the value chain to deliver differentiated cloud solutions – fast, repeatable and profitable. It is the interaction between partners that collectively:
- Improves the top line of either one or all partners involved in the collaboration,
- Strengthen the bottom line position of either one or all partners involved in the collaboration, or
- Reduces the risk of either one or all partners involved in the collaboration.
It is this gathering of partners, each offering their own cloud based solution to common customers that drives the Internet of Partners. At rhipe, whatever shape your cloud our expertise helps drive these three outcomes above, it’s pretty cool. So whether it’s a gathering of clouds or a storm of clouds, whatever shape your cloud or collective noun, we can help you bring the change to your customer’s environment that will help them – and your business - grow.
George De Bono, General Manager, ANZ Sales, rhipe